WHITE MARKS ARE A REFLECTION AND NOT ON CHAIRS, There are slight cracks and scratches in the leather, consistent with age please see photos. Information about Cidue by Willie Rizzo: Imagination and necessity launched Willy Rizzo into the world of furniture design.
As a photographer of Playboys and Hollywood Stars, he had a ready-made customer base. Though never his intention to become a furniture designer, Rizzo's friends, clients and contacts, many forming the upper crust of the fashion and film industries, fell in love with his creations and he was swamped with orders and requests.
Fittingly, Rizzo's first commission came fromGhighi Cassini, the American Hearst newspapercolumnistandsocialitewho coined the term "jet set" to describe the socialites and socialite lifestyle that Fellini immortalised inLa Dolce Vita. Willy's work for Cassini effortlessly blendedneoclassicismwithmodernstyles and its success brought a swathe of Italian high-society to him. Willy Rizzo was uniquely placed as a designer for the Dolce Vita, being himself a part of the world for which he was designing. Infamous playboys, such as Rodolfo Parisi, Gigli Rizzi and Franco Rapetti, were some of his earliest clients.Salvador Dalcommissioned a number of pieces, as didBrigitte Bardotfor the interior of La Madrague inSt. Being a consummateplayboyof the era, Rizzo's client list is testament to how close his furniture was to the mark. By 1968, Willy's work was in constant demand, leading to the setting up of his own firm and the establishment of a factory just outside Rome atTivoli, which employed over 150 staff, including the original team from his early apartment transformation. Over the following ten years, Rizzo designed and produced more than thirty pieces of furniture, including the famous steel-bandedtravertinedining tables andbronzetable lamps, all of which were handmade. He opened boutiques across France and Europe and had points of sale inNew York City, MiamiandLos Angeles. However, in 1978, Rizzo gave it all up to return to photography, his first love. His lack of formal training in furniture design placed him outside Italy's strong, indigenous design traditions, making his style utterly unique at the time. While Rizzo bought into themodernistprinciples of functionality and simplified forms, he deliberately avoided mass production, modern materials and industrial design. It was never about recreating classic styles in modern furniture, that wasnt the point.
It was about creating something new for a traditional setting, Rizzo explains. Willy Rizzo's furniture is now widely exhibited, notably in theMetropolitan Museumin New York.
The item "Italian Leather High Back Keyhole Chairs by Cidue Mid Century/Modern" is in sale since Friday, September 4, 2020. This item is in the category "Antiques\Furniture\Chairs\Post-1950".
The seller is "photoartantiques" and is located in Effingham, New Hampshire. This item can be shipped to United States.